Moderate enjoyment – a conscious approach to alcohol

Alcohol is part of many cultural and social occasions and enriches them with pleasure. But as a supplier of alcoholic products, we know how important it is to use it responsibly. Alcohol is a luxury item, but can become addictive if consumed without thinking. That's why we encourage you to make a conscious decision at every moment about whether and how much alcohol is appropriate.

Whether at the next party, at a social gathering or simply after a long day - there are many reasons to enjoy alcohol. But it is just as important to question automatic behavior and to be aware of your own responsibility. Social influences, stress or the routine at work can influence consumption. Pay attention to these moments and make your own decisions.

Moderate enjoyment means appreciating the special moment without letting everyday life be dictated by automatisms. We want to help you find this balance - so that alcohol consumption remains exactly that: a conscious, special moment.